Quick Update: Setting up Ruby on Rails

The plan for this evening is to have Ruby on Rails up and running so I can migrate everything from the local test environment over to the hosting company. If all goes well, the plan is to have Marketing for Mavens up and running in the wild next week. I'm really looking forward to fully testing this application in an environment where I can start to collect some real data.

There are still some issues that need to be addressed and some features to be added before the beta is launched. The some of these features are:

• Reporting: We're going to be collecting a lot of data which you'll find valuable to share with your colleagues. Of course, none of this is of any use to you unless there is some way to get it out of the database.
• Additional Tracking: There is almost an endless amount of information that we could track and store but you have other web analytics tools for this. We want to make sure we're only providing you with the data that you need to make quick business decisions and that we can use to distribute your content.
• Recording non-HTML Links: Right now, tracking is only occurring on page load. We need to add the ability to record clicks on PDF's, ZIP's, etc. These are very important assets that need to be tracked since you can gain more information about a person's needs based on data sheet download then you can from most web pages.