Get Better Sales Leads

Business Problem: Obtaining better sales leads

Cause: You receive limited information from your web site on what a person is interested in

Audience: Sales and Marketing

Solution:
One feature built into Marketing for Mavens is the ability to track a visitors history from the first time they come to your web site. As your web visitors provide more information to you through your web forms, it is matched up with their visitor history in the Marketing for Mavens application. So, instead of only knowing that Mr. Smith downloaded a data sheet, you know that Mr. Smith visited product page 'x', read article 'z', and came to your site 3 times before he downloaded the data sheet. Now, which set of information would be more valuable to your sales team? If you're in Marketing, which set of information would help you determine this persons level of interest in your product or service so you can further "nurture" this lead?

If you're interested in learning more, please feel free to view our new video demo or sign up to be part of our upcoming beta program.